As we've discussed before, AJAX stuff doesn't get indexed by search engines. This article has tips to getting your AJAX website indexed correctly.
Basically: Build it so that a user without ajax could still use your site. Noscript works wonders for this. Build the structure first, don't just make it one page with a big honk'in AJAX script. Don't try to fix the problem like a spammer would (or do anything that a spammer would for that matter), Google knows how to catch spammers. Don't use AJAX when you don't have to.
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