Sunday, March 09, 2008

Behavior Modification

I heard an interesting article on NPR this past week, about stickk.com, a site that lets you create a formal commitment contract with yourself to encourage you to attain some personal goal (e.g. losing weight, quitting smoking, etc.). It's not a novel concept to back a challenge with financial incentives, but this web site appears to be a great enabler to help ensure you've got some skin in the game. Further, they employ social psychology strategies and a community support network feature so that others in a similar situation can help encourage you to stick to your goals. Cool concept!

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